Library Journal Takes a Deep Dive Into Generational Reading Habits: Part 3

As I have been reposting using the tag "generation reading behavior," Library Journal conducted a survey of readers with a focus on their generation. You can pull up every post on this topic with one click, but for those who want a sorted list:

• Part 1 focused on Millennials
• Part 2 on Gen Z

Part 3 is up now and it a summary of the responses to their main questions grouping all generational responses together. There are some interesting conclusions to see here.

Below is the introduction to the latest piece in the series and a link to access it, but before I get to that I want to remind all of you, my readers, that there is a lot to take away from here. Use this series to think about how you target leisure readers in your library service.

Of course we know in our brains that one size does not fit all when it comes to public service for leisure readers, and yet, I hear staff express dismay when their tactics with one group of patrons doesn't work with another. I have been a proponent of using different methods to reach all patrons for years. Passive RA, conversation starters, virtual, social media, in building, print lists, online lists, displays, cross department marketing....the list goes on and on. We have always needed to use a variety of methods and formats to reach all of our users. At least now, we have a little bit of data to help us craft a more targeted plan of service.

I hope the results keep coming out in this generational reading habits series. And when they do, I will cross post and catalog them for easier access here.

And now, to Part 3:

Click here to access the article