Please excuse me for a moment while I talk to the people who run the Chicago Tribune.
Tribune people, I am under 40 and get home delivery of your paper. We do exist. Well, maybe not for much longer now. What are you thinking here. For the record, my New York Times home delivery comes at a lower rate (education rate) and has FREE books coverage. Oh and also better coverage of Chicago news in their twice weekly Chicago News Cooperative coverage than you have every day. So, I really don't think you are in much of a position to ask me for $99 more a year. And to add insult to injury, you are going to take $99 out of my library budget now because we need to have this new section for our patrons. Thanks.
Okay, I am back. Here is the link to this news as I found it first on The Millions (whose last sentence commentary is spot on; I vote for marginalized):
The Chicago Tribune is rolling out a new premium books section for $99 a year. The Printers Rowoffering (named for a Chicago neighborhood) “will feature 24 pages of book reviews, author interviews and Chicago-focused literary news, along with a weekly bonus book of short fiction.” You can either feel validated (special HBO-style “premium” section for readers!) or marginalized (so few people care about this that you have to pay extra if you want it.)